Internal & External Factors that Affect Management

In todays incessantly changing business world companies from of every(prenominal) sizes wear to be aw be of the contrastive factors that might proceed the way they argon managed and ultimately operate. There atomic number 18 two main areas where these factors fucking originate, internally and awaysidely. According to Businessdictionary. com (2013), Internal factors are inner strengths and weaknesses that an organization exhi pips. Internal factors tin female genitalia strongly affect how puff up a comp any(prenominal) meets its objectives, and they might be actualisen as strengths if they have a favorable impact on a business, solely as weaknesses if they have a deleterious effect on the business. (para. 1).External factors are the opposite of internal factors because they involve all relevant forces outside a firms boundaries, such as competitors, customers, the goernment, and the economy. In the following we will discuss how a confederacy the like Google is affect ed by internal and external factors that commute their four functions of solicitude such as globalisation, applied science, innovation, diversity, and ethics. Organizational tillage is a business DNA.Depending on how strong or weak an organizations coating is will determine how successful that business generally becomes. This analogy rout out not be more evident than with or organization, Google founded by Larry Page and Sergey Brin in 1998 while still at Stanford pursuing calibrate degrees. Their youthful out sense of smell remains dominant within company culture today (Johansson, (2010)). Organizationally, Google maintains a casual and democratic atmosphere (quite similar to our proprietors personalities), resulting in its distinction as a Flat company.Within the walls or more correctly the parameters of this flat company, squads are made up of members with come to authority and certain level of autonomy is maintained. This unique approach has trey Google to boast abou t some unique cultural aspects such as double rooms (few single offices ) with three or four group members, dogs, lava lamps, and massage chairs and even local touches like ski gondolas in Zurich, extend each offices unique location and personality. With benefits like those, its clear to see how Fortune magazine describes us as the best company in the world to work for.The fostering creative, relaxed work environment along with the undefiled unique employee perks help shape the strong unified culture amongst Google (Johansson, (2010)). On the other hand a week organizational culture cigaret lead to toxic consequences for a business. Consider, Enron, a prime example. Once wholeness of the near successful businesses in its heyday has long g unmatched further its lessons endure. The companys epic fail resulted in the biggest business nonstarter ever, facilitated by unethical way by its top-level coach-and-fours.Ethics which are part of the mean function of counseling goals are to identify both the rules that should govern the great unwasheds behavior and the products that are outlay purchasing. Proper ethical behavior is generally demonstrated and facilitated by top- level manager as a working example for other employees to adopt and cultivate within the organization. still as character matters in people, it matters in organizations, says Justin Schultz, a corporate psychologist in Denver. This was not the case with Enrons attractors, who sought excess at the cost of their employees, shareholders and community.In the end, those misplaced ethics destroyed Enron and essentially the only product they produced worth seeking can be found in university textbooks that characterizes Enrons unethical behavior (Silverstein, (2013)). Similar to how internal factors act upon a company culture throughout an organization and vice versa during planning, external factors can influence management within the function of planning. Particularly technology, for examp le just as with any planning phase, decisions about technology must balance internal capabilities (strengths and weaknesses) with external opportunities and threats.Management uses several techniques to better understand how technology is evolving within a feature industry (Bateman & Snell, Chapter 10,Assessing External Technological Trends, (2011)). Globalization is another one of the study factors that can influence the way that a company manages itself. According to Oxforddictionaries. com (2013), globalization is the process by which businesses or other organizations develop international influence or start operating on an international scale (para. 1).According to Adams (2008) Businesses are said to be competing on a level global compete field almost without regard to location or nationality. (p. 153). This could be opportune to a company like Google or a dis improvement as well. Planning can be a problem with globalization because not only is Google doing business in oth er countries they also have offices in them as well. Communication on a real- clock level can be difficult by collaborating with people in antithetic meter zones and languages. This could be helpful thoughas well because of all of the divergent backgrounds and diversity in the countries that Google operates in can give strong ideas to plan upon. Organizational efforts can be a bit troublesome as well when you are working across such a vast area and divers(a) people. Getting the right people together to attend meetings, whether its over the phone or face to face via video conferencing, can be hard to organize as well. Although again this could be advantageous to Google because of all of the diversity of its employees, organizing can lead to big things.One of the more important functions of management is leading and this could be compromised by globalization in a catch diametrical ways. If you have a employees working on a aggroup that are far apart in different countries, the team leader or manager can find it difficult to get the most out of his workers because of language barriers, time zones, or ethical differences. However, this could work out good for the manager because he or she could use the different backgrounds of the employees to proceed or come up with new tactics to improve efficiency.The one thing that should not have an effect by globalization is controlling. With technology these days watching over or supervising a group, ever over a vast area, is not that difficult. With the invention of video conferencing and things like databases and dashboards, managers are able to see and control a wide salmagundi of things. On the other hand, some things can be easier to get by management, like time working on a project, than if it was all in one building. Another factor that can change the way Google manages itself is diversity.The old few paragraphs touched on this point a little but this does change things a lot. Planning can be a bit challengi ng because of how more different backgrounds and morals that a manager has to consider. once more this can be helpful though as well because of the different ideas that can come out of the diversity of the employees. Organizing these diverse people can be hard as well. Some of them might have different religious holidays and beliefs so the manager might have to work about them to maintain a good moral.On the flip side this could be a good thing because again the diversity can be an advantage to the manager. Leading can be another way that this can be advantageous because a manager can really play on the emotions of their diverse employees by really respecting their beliefs and morals so that the manager can gain respect. The down side is that it might go against the morals of the manager to respect or allow an employees beliefs in which the leader of the team is dissatisfied. Controlling can be difficult because of the different language barriers and time zones to really get a han dle on things.With all of these different factors weighing on Googles management functions, it appears that there are many more advantageous opportunities to increase efficiency and profits while expanding the company to new heights. However, if any of these factors start to change or start to affect the company in a more negative way without addressing it or changing, things might go terribly wrong for the company. So make accepted that everything is running smoothly and not to a point that it will look bad on the company.