Monday, February 25, 2019

The Agee Pyrex Advertisement Is a Reflection of the Social Attitudes

The Agee Pyrex advert was aimed towards the general public of the late 1940s, indicating a reflection of the kindly attitudes of that time period. The content of the advertising expresses and clear implies the value and principles that existed during the mid-20th century. Notable aspects include the authority of the sexes in society, the prosperous post-war economic savage and the logical nature of gift. Men and women had their standard roles in society and they were clearly specified in the Agee Pyrex advertisement.As we note in the image, the lady is in a kneeling position looking up at the piece who assume a dominant and assertive stance with hands in his drag pockets. The late 1940s household structure and societal norms depicted males as the carer, provider and generally the head of the household, while the wo adult male took up the role as the domestic caretaker of the children, the food and the housekeeping. The illustration portrayed the Pyrex dish macrocosm the gif t to the woman from the man.This indication brings us back to the male cosmos the supplier and the woman as a housewife (Pyrex dish for cooking), reflecting the social attitudes of the late 1940s. Immediately following the Second World War, a big economic surge to the West, just about notably the United States, provided a pass on in consumerism. Also known as the Golden Age of Capitalism, the States acquire unusually high and sustained financial growth.The Pyrex advertisement, which advertises kitchenware, wouldve been genuinely common and super reflective of the public outlook at that time. The background of the advertisement states that Pyrex dishes would have got excellent gifts, and without monetary stability, gifts wouldve been very uncommon, if not rare. Again, we can deduce this advertisement is an exceptional representation of the 1940s society. There are also legion(predicate) minor details and factors in the Pyrex advertisement that suggests the social attitudes of the late 1940s.The most significant being the attire of the lady and gentleman. We observe that their clothing is very conservative, formal and quite sensible. A chequered suit with a apparel and tie would most definitely express a common gentleman of the mid-20th century, as would the females dark coloured dress with garner necklaces convey a standard lady of that era. Another aspect noteworthy is the pipe and the cigarette. The late 1940s would demonstrate that smoking was for the people with class.Yet we cannot care but notice that the woman has a filtered cigarette while the man puffs on an old-school pipe. This further narrows down to the late 1940s, where this wouldve been common among the public. The roles of the sexes in the advertisement are portrayed to the late 1940s in the advertisement. The post-war prosperity, positivity and predisposition is also shown in the advertisement. It is now apparent that through the visualisation and the context of the Agee Pyrex adv ertisement is a reflection of the social attitudes of the late 1940s.

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